A significant enforcement operation in Tasmania has resulted in the seizure of illegal vaping products across five retail establishments. Conducted on September 2 and 3, 2025, the operation targeted businesses in Hobart and nearby areas suspected of violating the Therapeutic Goods Act 1989. The initiative was led by the Therapeutic Goods Administration (TGA) and the Tasmanian Department of Health, with support from Tasmania Police.
This two-day blitz is part of a broader effort by the Australian Government to enforce stringent vaping regulations aimed at curbing the sale of illegal vaping goods and tobacco. The operation stems from an investigation into multiple businesses believed to be unlawfully possessing large quantities of vaping products and illegal tobacco.
Australia’s vape reforms have been in effect since July 2024, restricting the supply of vaping products solely to pharmacies for the purpose of aiding smoking cessation and managing nicotine dependence. Under the current laws, it is illegal for retailers, including tobacconists, vape shops, and convenience stores, to sell any vaping products, even with a prescription.
Penalties for non-compliance are severe, with individuals facing fines up to $2.31 million and companies up to $23.1 million. Criminal charges can result in penalties as high as $1.65 million or imprisonment for up to seven years.
Since the commencement of these reforms, the TGA and partner agencies, including the Australian Border Force (ABF), have conducted multiple enforcement activities. More than 12 million illegal vapes, valued at over $600 million, have been removed from circulation since January 2024.
The Australian Government’s stringent vaping regulations appear to be yielding positive results, particularly in reducing youth vaping rates. The TGA plans to continue these enforcement operations, including additional local blitzes and ongoing interceptions at the border to disrupt the illegal supply chain further.
For individuals seeking to quit smoking or vaping, the government encourages contacting a health professional, calling the Quitline at 137848 (13QUIT), or downloading the My QuitBuddy App for support.
