UPDATE: SAP SE has officially completed its acquisition of SmartRecruiters, marking a significant shift in the landscape of talent acquisition. This urgent development, announced on September 11, 2025, positions SAP to leverage SmartRecruiters’ innovative AI-powered platform to transform how global enterprises hire talent.
The merger is set to enhance innovation in recruiting, delivering unprecedented flexibility and scale to organizations as they seek to attract, engage, and hire top talent. With the combined resources of SAP and SmartRecruiters, customers can expect faster deployment of AI-driven capabilities that directly impact business outcomes.
SmartRecruiters, recognized as the Recruiting AI Company, offers a unique value proposition by addressing both high-volume and corporate recruiting needs. Built from the ground up as an AI-native platform, its integration with SAP promises to set a new standard for enterprise hiring in today’s competitive market.
Why This Matters: The importance of effective talent acquisition has never been more critical. As Rebecca Carr, CEO of SmartRecruiters, stated, “By joining SAP, we will accelerate our pace of innovation while giving customers the confidence they need and the flexibility they demand.” This acquisition underscores a shift in perspective, where talent acquisition is viewed as central to enterprise transformation in the AI age.
SAP’s acquisition aims to enhance the customer experience in two ways. For existing SAP SuccessFactors customers, SmartRecruiters’ advanced recruiting capabilities will be integrated into the SuccessFactors suite, improving time-to-hire and providing deeper analytics for workforce planning. Meanwhile, SmartRecruiters will continue operating as a standalone solution for its current customers, ensuring uninterrupted service and innovative capabilities.
Upcoming Events: SmartRecruiters will showcase its new offerings at several upcoming industry events, including:
– HR Tech, Las Vegas – September 16–18
– SuccessConnect, Las Vegas – October 6–8
– Unleash World, Paris – October 21–22
– Gartner ReimagineHR UK, London – October 7–9
– Gartner ReimagineHR US, Orlando – October 27–29
– Gartner ReimagineHR APAC, Sydney – November 17–18
This is a pivotal moment for organizations looking to streamline their hiring processes. The integration of AI into recruiting strategies promises not only to expedite hiring but also to enhance the overall candidate experience.
As Claudia Birle, head of Global Talent Acquisition at Continental, AG, noted, “The SAP acquisition of SmartRecruiters sends a clear message: talent acquisition is not just operational, but central to enterprise transformation in the age of AI.” This highlights the growing recognition of the strategic importance of hiring in driving business growth.
The implications of this acquisition are profound. With over 140 million candidates and 4,000 organizations already relying on SmartRecruiters, including major players like Amazon, Visa, and McDonald’s, the potential for disruption in the recruiting landscape is immense.
Stay tuned as this story develops, and be sure to follow SmartRecruiters at the upcoming events to see how this acquisition is set to redefine the future of talent acquisition. For more information on the acquisition, visit their official announcement at SmartRecruiters News.
This acquisition is not just a business move; it represents a commitment to innovation in how companies approach one of their most vital functions—hiring the right people.
