Growing burger chain Skinny Louie has announced plans to open two new locations in South Florida, specifically in South Miami and Doral. Known for its straightforward menu and consistent quality, the brand has quickly made a name for itself in both the Miami market and New York.
The announcement comes as the chain continues to gain traction, appealing to both local residents and visitors. The Skinny Louie menu features three signature burgers: the Skinny Louie Cheeseburger, which includes grilled onions, double American cheese, pickles, and the signature Louie Sauce; the Classic Burger; and the Applewood Bacon Burger. Additionally, the menu offers fries and milkshakes, keeping the offerings simple yet enticing.
Founder and Co-CEO Gonzalo Rubino highlighted the importance of consistency in their operations. “We have been super successful with our numbers, our service, and our quality,” Rubino stated in an interview with What Now this summer. “We’re extremely picky, so we always use the same bun, the same meat, the same fries, the same pickles, the same ice cream.” This commitment to quality has undoubtedly contributed to the chain’s rapid growth in recent months.
The new locations are part of a broader strategy to expand Skinny Louie’s presence in South Florida. The company’s website hints at the vibrant atmosphere that diners can expect, stating, “Golf swings, Latin beats, and smash’d heat.” With the Doral opening, the chain aims to attract a diverse clientele, from local food enthusiasts to busy professionals looking for a delicious meal.
In addition to the South Miami and Doral openings, plans are also in the works for a location in Dania Beach. This expansion signals the brand’s ambition to establish a strong foothold in the region. As Skinny Louie continues to capture the hearts and appetites of burger lovers, its straightforward approach to quality and service appears to be a winning formula.
For updates and more information about Skinny Louie, interested customers can follow their Instagram account @skinnylouie.burgers.
