As 2025 concludes, the iPhone 17 has been recognized as the Product of the Year by 9to5Mac, highlighting its significant impact on the mobile phone market. This year marked a notable shift for Apple, with a lineup that included the iPhone 17, AirPods Pro 3, and various new Mac models, but it is the iPhone 17 that has emerged as the standout device.
Apple’s 2025 iPhone lineup is considered one of its strongest in recent years. According to Chance Miller, the iPhone 17 represents the culmination of five years of enhancements since the introduction of the iPhone 12. The inclusion of an Always-On display with ProMotion technology, typically reserved for Pro models, elevates the standard iPhone to new heights. The device also features an impressive 48MP Ultra Wide lens and an 18MP selfie camera with Center Stage capabilities, making it a versatile choice for users.
The iPhone 17, while not as advanced as the Pro models or as distinct as the new iPhone Air, is praised for being the best standard model in years. Zac Hall notes that if Apple opts to delay the iPhone 18 release until spring 2027, the iPhone 17’s robust specifications will keep it relevant longer than previous base models. The iPhone Air, with its innovative design, is also expected to leave a lasting impression on this generation of iPhones.
The iPhone 17 has made significant strides compared to its predecessor. Enhanced battery life, improved camera systems, and the upgrade of base storage to 256GB without an increase in price make it a compelling option for consumers. Ben Lovejoy emphasizes that this model is particularly advantageous for those upgrading from older iPhones, as it incorporates features that were previously exclusive to the Pro line.
In Brazil, where iPhones are notoriously expensive, the base model iPhone 17 is currently priced at approximately $1,435, which is more than the starting price of the iPhone 17 Pro Max in the United States. Marcus Mendes highlights the challenges of advising consumers on iPhone purchases in such markets. The introduction of Pro-level features in the base model has made recommendations easier, with the iPhone 17 now seen as a viable option without caveats.
The iPhone 17’s combination of features at a competitive price point has led to a strong reception. Fernando Silva points out that consumers are getting a comprehensive package that includes a 6.3-inch display, a robust camera system, and enhanced durability with Ceramic Shield 2, all while maintaining the same starting price of $799 as its predecessor.
Ultimately, the iPhone 17 earned the title of Product of the Year due to its ability to bridge the gap between standard and Pro models. The addition of the ProMotion display significantly improves user experience, while the enhanced camera capabilities and increased storage solidify its status as a top choice for many consumers. The iPhone Air, although distinct and innovative, follows closely behind, showcasing Apple’s willingness to experiment with design.
As the tech community reflects on the year, the iPhone 17 stands out not only for its features but also for its accessibility and value. With this recognition, Apple continues to redefine what consumers can expect from its flagship devices.