Tesla’s recently inaugurated store in Adelaide has become a hub of innovation, showcasing cutting-edge technology including the new Model 3, Model Y, Powerwall 3, and the much-anticipated Cybertruck. The highlight of the exhibition is the Optimus humanoid robot, which made one of its first public appearances in Australia, attracting considerable attention.
Optimus Robot Captivates Visitors
This visit marked the first opportunity to see the Tesla Optimus robot in person, and the level of detail in its design is impressive. The model on display is the Generation 2 version, which will not enter production; that distinction belongs to Version 3. Observing the Generation 2 closely highlights the engineering challenges Tesla has overcome.
The robot stands at a height of 173 cm, significantly taller than many anticipated. While it is designed to be friendly and non-threatening, its presence is substantial in any environment. Tesla promotes Optimus as a labor-saving device, capable of performing tasks traditionally done by humans. Elon Musk, CEO of Tesla, stated, “I think Optimus will be more valuable than everything else combined. If you have a humanoid robot that is capable of doing anything you can do, there is no limit to the size of the economy.”
Cybertruck and Energy Innovations on Display
While Optimus certainly drew attention, the Cybertruck remains a significant attraction at the Adelaide store. Although not yet for sale in Australia, the Cybertruck provides a glimpse into the future of transportation. Its unique stainless steel design and robust build quality challenge conventional automotive standards, making it a standout feature in the showroom.
The Powerwall 3 was also prominently featured, representing Tesla’s latest advancements in home energy storage technology. Now available in Australia, the Powerwall 3 includes an integrated solar inverter to streamline installation. Pricing begins at approximately A$11,900 for the hardware, with total installation costs typically reaching around A$18,000.
Chris Bowen, Minister for Climate Change and Energy, noted, “The Cheaper Home Batteries Program has been an unprecedented success. The program has brought down the cost of installing a solar connected battery.” Following overwhelming interest, the Australian government expanded the program’s budget from A$2.3 billion to A$7.2 billion to meet demand. In the second half of 2025 alone, over 184,000 batteries were installed nationwide, adding a substantial 4.27 GWh of storage to the grid.
The Australian government is transitioning to a tiered rebate system from May 1, 2026, to promote appropriately sized battery installations. Current incentives allow for roughly A$336 per kWh of usable capacity until April, benefiting early adopters focused on energy independence.
Tesla continues to offer its popular Model 3 and Model Y options, with the Model 3 Highland refresh starting at A$54,900 for the Rear-Wheel Drive variant. The Model Y, a leader in the electric SUV market, begins at A$58,900. Notably, Tesla will implement a five-year, unlimited-kilometre warranty for all new vehicles delivered in Australia starting in 2026, enhancing consumer confidence.
The Adelaide store illustrates Tesla’s evolution beyond a traditional car manufacturer into a multifaceted robotics and energy company. As these technologies converge, the vision of a sustainable and automated future feels increasingly attainable. For further details, visit Tesla’s official website at https://www.tesla.com/en_au.
