16 January, 2026
walmart-poised-to-launch-new-google-tv-streamer-following-demand-shift

Walmart is reportedly preparing to launch a successor to its popular Onn Google TV streamer, responding to a shift in consumer demand. Since its initial release in May 2023, the Onn brand has gained traction among users, often being recommended over the Chromecast. However, recent developments indicate that the current lineup may be experiencing performance inconsistencies, particularly between the Onn 4K Plus and the Onn 4K Pro models.

The Onn 4K Plus has emerged as a more efficient option, outpacing the so-called flagship Onn 4K Pro in speed and performance. This discrepancy has raised questions among consumers, and a new report from AFTVnews suggests that Walmart may be addressing these issues with a new model. According to the report, signs indicate that the Onn 4K Pro is nearing the end of its lifecycle.

One notable sign is the ongoing discounting of the Onn 4K Pro, a strategy not typically associated with Walmart’s low-margin devices. For months, this model has been available at reduced prices, signaling a potential shift in the product line. Additionally, stock shortages have been reported, with many retailers indicating low inventory or completely sold-out shelves.

Investigating local availability, it appears that several stores are running low on stock for the Onn 4K Pro, a trend reminiscent of the lead-up to the launch of the second-generation Onn 4K box in late 2022 and early 2023. If history serves as a guide, a new model could be expected by mid-year.

As Google introduces new Gemini AI capabilities aimed at enhancing the living room experience, there is a growing anticipation for an upgraded streaming device equipped with advanced features, including far-field microphones. While no official announcements have been made regarding the successor, the prospect of a faster and smarter device is generating excitement among consumers and tech enthusiasts alike.

As Walmart navigates the evolving landscape of home entertainment, the potential for a refreshed Onn model could solidify its position in the competitive streaming device market, catering to the increasing consumer demand for efficiency and innovation.