29 January, 2026
new-study-highlights-impact-of-eurocentric-beauty-standards-on-self-image

Recent research from Edith Cowan University (ECU) has examined the influence of social media on self-image, revealing significant struggles linked to longstanding Eurocentric beauty standards. The study delves into how various factors, including facial filters and cultural representations, shape perceptions of the nose, highlighting connections to historical gender and racial dynamics.

The paper, titled “Looking at the Nose: Gender, Jewishness, and the Politics of Visual Mediation,” was published in the journal Body & Society. It investigates how visual representations on platforms like Instagram and TikTok contribute to self-esteem issues among users who feel pressured to conform to narrow beauty ideals.

The findings underscore the pervasive impact of social media on individual self-perception, particularly among marginalized groups who have historically faced discrimination. By analyzing the portrayal of noses and facial features, the research reveals how these representations can perpetuate stereotypes and reinforce societal norms that prioritize Eurocentric traits.

According to the study’s authors, the data reflects a growing concern among users about their physical appearance, especially when comparing themselves to edited and filtered images. Participants reported feeling inadequate and dissatisfied with their own facial features as a result of prolonged exposure to these curated images online.

The research also emphasizes the role of cultural narratives in shaping beauty standards. It suggests that historical stereotypes, particularly those associated with Jewish identity, further complicate the relationship individuals have with their own features. By situating the nose within broader discussions of gender and race, the authors illustrate the complex layers of identity that inform how people view their faces.

In light of these findings, the study calls for greater awareness of the implications of social media on self-image and encourages discussions about inclusive beauty standards. Advocates stress the importance of promoting diverse representations that challenge the dominant narratives often seen online.

As the conversation surrounding beauty standards continues to evolve, this research serves as a critical reminder of the power that visual culture holds in shaping our perceptions of ourselves and others. By understanding the historical and cultural contexts that underpin these standards, society can work towards a more inclusive and healthy approach to beauty.