URGENT UPDATE: An Australian innovation has just set a new Guinness World Record for the largest airborne video game display, soaring high above the Miami skyline. In a breathtaking stunt, professional gamer Emmanuel Rodriguez played from one helicopter while his gameplay was broadcast live on a giant LED screen from another helicopter.
The record-breaking display, which celebrated the launch of NINJA GAIDEN 4, utilized cutting-edge technology from HELI-D, a division of Remarkable Media. The event featured double-sided LED screens measuring 20 square metres each, operating at a staggering brightness of 8,000 nits, making it brighter than most city billboards. This extraordinary setup enabled real-time gameplay streaming between the helicopters, creating a dazzling spectacle in the night sky over Miami.
HELI-D is the only digital aerial billboard solution in the global aerial advertising market, which is valued at approximately $7 billion. Following the success of this campaign, HELI-D plans to expand its operations across Australia, the United States, and the UAE.
According to Simon Powell, Co-Founder and CEO of HELI-D, this record-setting campaign demonstrates the potential of the sky as a platform for entertainment and storytelling. “We’ve reimagined the world’s largest and brightest LED panels to create moments that are as unforgettable as they are technically ambitious,” Powell stated.
The campaign was engineered using advanced broadcast and display technology, allowing for seamless gameplay streaming. Rodriguez’s helicopter acted as the gaming hub, while the display helicopter showcased the live action, captivating audiences below.
Ryan Osbourne, Co-Founder and Chief Technology Officer, emphasized the transformative power of this technology. “By securing airspace in these markets, HELI-D has turned aerial media into a repeatable, data-driven network. Each flight is engineered for measurable outcomes—whether that be driving app downloads, boosting sales, or creating cultural moments that resonate globally,” Osbourne explained.
HELI-D has partnered with major brands, including Microsoft, TAB, and Netflix, to deliver impactful campaigns that convert attention into action. With a perfect safety record, the company also offsets ten times its operational carbon emissions through verified sustainability programs.
As HELI-D prepares to scale its operations, the implications for aerial advertising are significant. This innovative approach not only redefines out-of-home advertising but also sets the stage for future high-impact campaigns that resonate with audiences worldwide.
Stay tuned for more updates as HELI-D continues to make waves in the aerial advertising landscape and explore new heights in entertainment technology.
