7 January, 2026
language-crisis-politicians-hyperbole-threatens-meaning-now

New reports confirm a significant crisis in political language, as excessive hyperbole threatens the integrity of communication. Experts warn that misleading superlatives like “absolutely” and “completely” are flooding everyday discourse, undermining the very essence of meaningful dialogue. This urgent update highlights the implications of this linguistic trend on public trust and political accountability.

Authorities report that phrases such as “absolutely focused” and “completely honored” are now common in political rhetoric, rendering important messages meaningless. For instance, an MP recently stated there “absolutely could be other options,” a phrase that sounds substantial but conveys no real information. With politicians and media platforms leading the charge in this overstatement epidemic, the impact on public understanding is profound.

Why does this matter RIGHT NOW? The overuse of hyperbolic language creates a landscape where genuine issues are obscured. When every statement is amplified to the extreme, serious accusations of incompetence become indistinguishable from routine criticisms. For example, a minister’s excessive travel expenses could be labeled as “absolutely” disgraceful, diluting the weight of more severe allegations, such as corruption.

As language loses its precision, citizens are left with an emotional void, where expressions like “thoughts and prayers” become commonplace without meaningful action. This trend poses a threat not only to political discourse but also to the very fabric of democracy. Mark Kenny emphasizes that when words lose their power, society risks surrendering the truth itself.

This crisis is echoed internationally, with parallels seen in the communications of figures like Donald Trump and Nigel Farage, who manipulate language to galvanize support while bypassing nuanced discussions. The hollowing out of political dialogue contributes to the rise of populism and extremism, as voters are drawn to louder, more simplistic narratives.

The urgency of this situation cannot be overstated. Officials across the globe must reevaluate their language to restore trust and clarity in governance. The recent tragedy in a Swiss bar, where a fire claimed at least 40 lives, illustrates the dire need for precise communication. Reports described the aftermath, stating authorities were yet to determine how many others were “impacted.” Such euphemisms obscure the reality of harm and injury, further eroding public confidence in official accounts.

As the New Year unfolds, there is a pressing call for individuals to eliminate unnecessary superlatives from their speech. By doing so, we can reclaim the richness of the English language and ensure that it reflects genuine emotions and truths. The need for authenticity in communication has never been greater, as the world grapples with complex challenges that require clear and honest dialogue.

Looking ahead, citizens and leaders alike must prioritize clarity over hyperbole. The stakes are high; without a return to precise language, the political landscape risks becoming a battleground of misinformation and noise. To combat this, we must advocate for a return to meaningful discourse, where every word is chosen with care and intent.

As we navigate this language crisis, let us remember the power of words. They can inspire, inform, and transform societies. The time to act is NOW.