URGENT UPDATE: Pixellot, the global leader in youth and community sports streaming, announces a groundbreaking shift in Australian sports coverage today. The company is set to launch an innovative AI-driven revenue-share model, enhancing opportunities for schools, clubs, and sporting associations across Australia.
Effective January 5, 2026, Dean Anglin, a renowned sports executive with over a decade of experience in Australian basketball, will assume the role of Chief Commercial Officer for Australia and New Zealand. His appointment signals a significant commitment to expanding Pixellot’s impact within the community sports sector.
This development comes on the heels of Pixellot’s recent successful investment round, raising $35 million (USD) to further its mission. The company’s new AI-as-a-Service (AIaaS) model has already transformed sports engagement in the U.S., operating across 16,000 systems in 9,000 schools, streaming over half a million events annually. Now, Pixellot is tailoring this successful model to meet the specific needs of grassroots sports in Australia.
Early adopters of Pixellot’s technology include Hockey Australia, Netball New Zealand, and local basketball organizations like the Southern Districts Spartans in Queensland. These organizations are already witnessing increased engagement and monetization opportunities through Pixellot’s advanced AI capabilities.
The AI-driven system automates production, personalizes content, and introduces monetization strategies that align with Australian market dynamics, providing a unique solution for sports organizations.
“This AIaaS model represents a transformative partnership opportunity for sports organizations,” said Doron Gerstel, CEO of Pixellot. “By expanding into Australia, we empower these organizations to scale operations efficiently, engage fans, and generate shared revenue.”
Dean Anglin expressed his enthusiasm, stating, “I’m thrilled to bring Pixellot’s proven technology to Australian sporting communities. Every club, school, and association deserves the chance to showcase their athletes’ achievements. Our AIaaS model creates real revenue opportunities that help these organizations flourish.”
As Pixellot rolls out its AIaaS model in Australia, it is set to redefine engagement for community sporting organizations while providing sustainable revenue solutions at scale. This initiative marks a pivotal moment for local sports, promising to create lasting memories for families and communities.
With this new model, Pixellot is not just enhancing sports coverage but also ensuring that every athlete has a chance to shine, connecting them with fans and families alike. As the rollout progresses, stakeholders are encouraged to watch for further developments that will shape the future of community sports in Australia.
Stay tuned for more updates on this groundbreaking initiative as it unfolds.
