UPDATE: The State Government and the Transport Accident Commission (TAC) have just relaunched a critical campaign to alert parents about the dangers of e-scooters, emphasizing that they are not toys. With Christmas approaching, authorities are urging guardians to reconsider gifting e-scooters as the risks are severe.
JUST ANNOUNCED: The campaign focuses sharply on the fact that it is illegal for anyone under the age of 16 to ride e-scooters. With five tragic fatalities reported last year in Victoria – including one involving a minor – the message is clear: e-scooters can lead to devastating consequences.
Minister for Roads and Road Safety, Melissa Horne, stated, “E-scooters might look like fun, but they’re not toys; they’re vehicles that come with serious risks.” This serves as a vital reminder for parents and caregivers who may be considering e-scooters as holiday gifts.
The campaign, titled “If you think e-scooters are a toy, think again,” includes impactful stop-motion animations that illustrate dangerous and illegal riding behaviors. New content, focusing on underage riding and featuring doctors discussing e-scooter injuries, will run until January 20, 2024.
As authorities continue to push this urgent message, they stress that underage riding is not just illegal but can lead to life-threatening injuries. The animations aim to educate both parents and children about the importance of safe riding practices.
The TAC emphasizes the need for heightened awareness, especially during the festive season when the appeal of gifts like e-scooters may overshadow the risks. As the campaign unfolds, parents are encouraged to discuss safety with their children and explore alternative gifts that do not pose such significant dangers.
This campaign is a crucial step in addressing the rising concerns around e-scooter safety. With the potential for serious injuries and fatalities, the time to act is now. Parents should think twice before purchasing these vehicles and consider the implications of their children’s safety.
Stay tuned for more updates on this developing story as authorities continue to monitor e-scooter usage and promote safe practices for all riders.
