URGENT UPDATE: New research reveals a staggering 4 million Australians are unable to afford essential hygiene products, including soap, toothpaste, and menstrual items. This alarming statistic, released by Good360, signals a growing crisis of “hygiene poverty” affecting up to one in five Australians.
The survey, conducted with 1,000 Australians, highlighted that nearly 14% of respondents cannot purchase cleaning products, with women and young people particularly impacted. 30% of individuals aged 18 to 24 express concerns about affording these basics, while 21% of women report similar struggles.
Alison Covington, managing director of Good360, emphasized the devastating effects of this crisis. “Hygiene poverty takes a toll on mental and physical wellbeing,” she stated. “It leads to low self-esteem, embarrassment, and even impacts daily activities like work and school.”
To combat this issue, Good360 collaborates with companies like QV Skincare, which is committed to donating hygiene products to those in need. Simone Thomassen, head of global marketing at QV, expressed shock over the findings. “Nobody should face hygiene poverty in Australia,” she said.
In response to the growing need, the Victorian government announced an expansion of its $23 million free pads and tampons scheme. This initiative has already provided 90,000 hygiene packs since its inception in November 2024. “Access to these essentials should not be a concern for anyone,” stated Natalie Hutchins, Victorian Women’s Minister.
The urgency of addressing hygiene poverty is underscored by recent consumer price index data, revealing a 4.1% increase in health costs over the past year. With overall household inflation rising by 2.1%, many Australians are feeling the financial strain.
As this situation develops, the need for immediate action and support has never been more critical. Good360 continues to advocate for those affected, urging the public and policymakers to prioritize access to essential hygiene products.
This crisis is not just about products; it’s about dignity and health. Millions of Australians, including children, deserve better. The call for action is clear: we must work together to eliminate hygiene poverty and ensure everyone has access to the basics they need to thrive.
Stay tuned for further updates on this developing story and how you can help make a difference.
