Teenagers preparing for the upcoming Schoolies celebrations are being urged to prioritize safety in light of the tragic deaths of two young Australians last year. Bianca Jones and Holly Morton-Bowles were among six individuals who died after consuming methanol-contaminated drinks in Laos in late November 2022. In response, the Australian government has launched a new safety campaign aimed at ensuring that high school graduates can celebrate responsibly.
Despite extensive investigations by local authorities, no charges have been filed concerning the deaths of Jones and Morton-Bowles. This lack of accountability has heightened concerns among families and authorities alike, leading to a renewed focus on safety measures for young travelers.
Government Partners with DrinkWise for Awareness Initiative
The Albanese government has partnered with DrinkWise to roll out a comprehensive safety campaign targeting school leavers. Starting from Tuesday, advertisements will appear in all international airports and across various social media platforms. Major hubs in Brisbane, Sydney, and Melbourne will host promotional events designed to engage school leavers before they embark on their trips.
Foreign Minister Penny Wong emphasized the importance of this initiative, stating, “As we approach one year since the tragic deaths of Bianca Jones and Holly Bowles, we are reminded of the dangers that can confront young people when travelling abroad.” Wong added that the goal is to equip every young Australian celebrating Schoolies, whether domestically or overseas, with the necessary tools to ensure their safety.
Families and friends of the deceased have also contributed to the campaign by recording messages for videos aimed at both school leavers and their parents. This personal touch aims to resonate with young people, fostering a sense of responsibility during what is often seen as a rite of passage.
Encouraging Responsible Celebrations
Education Minister Jason Clare acknowledged the significance of celebrating the end of school but urged students to remain vigilant. “You’ve earned it but you’ve also got to look out for yourself and your mates,” he said. Clare pointed out that the newfound freedom that comes with graduation can sometimes lead to risky choices, particularly when alcohol is involved.
To further support students and their families, Clare encouraged graduates and parents to review available resources, including Smartraveller’s Schoolies cheat sheets for popular destinations. “My department has shared these resources with our state and territory counterparts,” he noted, urging schools, students, and parents to access this vital information. “We want the end of school to be remembered for the right reasons,” he added.
This campaign aims not only to prevent similar tragedies but also to instill a culture of safety among young Australians as they celebrate a significant milestone in their lives. By raising awareness and providing crucial information, authorities hope to ensure that Schoolies celebrations are both enjoyable and secure for all involved.