Masar Destination, a significant urban development in the heart of Makkah, Saudi Arabia, has achieved the prestigious LEED Gold certification under the LEED for Communities rating system. This notable recognition, announced on January 23, 2026, underscores the project’s commitment to sustainability and its focus on an integrated approach that prioritizes both people and the environment in its design and planning processes.
Owned and developed by Umm Al Qura for Development & Construction Company, Masar Destination reflects the company’s dedication to creating sustainable urban communities that align with global best practices. The certification acknowledges the development’s effective balance of quality of life, resource efficiency, and environmental protection, setting a foundation for long-term positive impacts.
Significance of LEED Certification
The LEED (Leadership in Energy and Environmental Design) certification is one of the most recognized global standards for assessing green buildings and communities. Awarded by the U.S. Green Building Council (USGBC), this certification evaluates various aspects, including energy and water efficiency, improved indoor air quality, resource management, and reduced carbon emissions. By achieving this certification, Masar Destination not only enhances its environmental performance but also provides added value to the community.
In a statement regarding this achievement, Yasser Abuateek, Chief Executive Officer of Umm Al Qura for Development & Construction Company, expressed, “Masar Destination’s LEED Gold certification confirms our belief that cities deliver lasting value when they are designed as integrated, human-centered systems. This recognition reflects how we have approached Masar through thoughtful planning that prioritizes resource efficiency, resilience, and quality of life at the community scale.”
Abuateek further emphasized that this milestone is vital in supporting the Kingdom’s Vision 2030, which aims to develop more livable and future-ready cities. The efforts at Masar Destination illustrate a commitment to creating urban environments that are not only sustainable but also enriching for their residents.
Aligning with National Objectives
As a LEED Gold-certified community still in the planning and design stages, Masar Destination sets a high standard for integrated development. The project embodies the balance of environmental responsibility and enhanced quality of life, aiming for long-term urban impact. This initiative aligns closely with Saudi Arabia’s Vision 2030 objectives, which focus on fostering sustainable, prosperous, and livable urban environments across the nation.
This certification marks a significant achievement for Umm Al Qura for Development & Construction Company and highlights the evolving landscape of urban development in Saudi Arabia. The emphasis on sustainability and community well-being in projects like Masar Destination reflects a growing trend towards environmentally conscious urban planning, ensuring that future developments remain resilient and beneficial to both people and the planet.
